one thing that i'm always going on about is that the will of a group is undefined. well, perhaps a metaphor for this is the "formless void" or "chaos" preceding creation in some religions.

see, for example, this occult note on sound:

" Tattvas: Spiritual - Theosophy Dictionary on Sound

Sound In physics, a name for a group of phenomena, and in common speech auditory sensations; but in theosophic philosophy, sound is an attribute of one of the fundamental cosmic elements, akasa.

Being such, sound becomes more than a mere name describing an attribute: it is an actual efflux or production of the universal working of the akasic fluid. Hence, in a sense, it may be said to be an entity, a real force in nature, and the said phenomena and sensations only some of its effects.

Like the terms light, heat, air -- all of which are entities in occultism -- sound will have different shades of meaning according to the particular manifestation or plane concerned. In its most fundamental meaning, sound is the characteristic effect or spiritual efflux of the Third Logos, the upper end of that septenary ladder of being which constitutes the one manifested Life. In this sense akasa, considered as one of the tattvas (elementary substances), may be said to be the third cosmic Logos; although in a more universal sense akasa is the universal substantial space from which emanates the first cosmic Logos of an individual cosmic hierarchy, such as our solar system. As such, this akasic Third Logos, whose characteristic production is sound, occupies the apex of a triangle, combining both the active and passive potencies of creative energy. Logos is Greek for Word, what the Latins called Verbum, including both forms and vibratory force. Sound is therefore a tremendous occult creative power: it called worlds into being out of chaos, as is said in every cosmogony. This power descends to man, through his divine ancestry, as well as from the higher parts of his constitution, and the power of sound is known to adepts and used by them, being called mantrika-sakti.

Always and everywhere the power of mantras and incantations has been recognized. Orators use mantras -- they call them slogans -- with instinctive knowledge of their efficacy, and set afloat phrases that stir the public mind and strongly influence events. Often in daily conversation we instinctively forbear to speak a name or a word, though we would make no objection to writing it.

Sound is a property of akasa, the primary of aether, sometimes called space. In the list of the five commonly accepted tattvas, senses, and organs, akasa-tattva is at the top, corresponding to sound and hearing. The aether of space has seven principles and is the vibratory soundboard of nature in all its seven differentiations. Sound is directed in its operations by fohat, being one of seven radicals.

The power of sound is connected with rhythmic vibration and sympathetic vibration; a powerful voice, sounding the right tone, may shatter a wineglass; and the imagination suggests dangerous applications of this principle. To dabble experimentally in it, or to follow the teachings of pseudo-occultists, would be like an ignorant person meddling with the switches in a powerhouse.

(See also: Sound , Mysticism, Mysticism Dictionary)


so what is the correspondant to "the Word", which in some religions brings creation out of the primal chaos? perhaps it is, as the preceding passage suggests, slogans, ideas, memes -- things which create new ideological currents in the chaos of the group mind. or perhaps it is a constitution or parliamentary procedure.