It's tempting to put off getting back to people in email etc, but when i do, one of the following often happens:
- i put it off for too long and then i am embarrassed to get back to them at all
- independently, some new situation gives me a need to contact the same person i hadn't gotten back to, and then i have to get back to them on the old topic first, and then it becomes obvious that i only got back to them when i was prompted by my new need, which is shameful